Course Outline and Topics
It’s a noisy digital world out there and without strategies to break through the clutter, a business cannot harness the power of social media engagement. This online professional development program will show you how to interact with customers online to maximise engagement through social media.
The Certificate of Social Media and Engagement will provide you with the skills and knowledge required to establish a social networking presence using social media tools and applications. Throughout this online social media course, you will review, compare and use different types of social networking tools and applications.
On completion of this course, you will feel confident to use social media to communicate with customers and measure engagement and success of social media campaigns.
Written assignments and exercises, including short-answer questions, reports/essays and projects. There are no examinations or due dates for assessment.