There are few careers as versatile as those in the retail sector. If you have a passion for sports, music, fashion or food – there’s an industry sector in retail that will offer you a rewarding and exciting career.
There are also a variety of occupations that fall under the banner of retail including buying, visual merchandising, marketing, e-commerce, and human resources. The retail sector also offers flexible work hours to suit every lifestyle.
The Certificate of Retail is an online professional development program that will provide you with the skills and knowledge required to work in the retail industry. You will also learn how to work effectively in a service environment and develop and apply product knowledge. You will also gain the selling skills required to analyse and drive sales to meet targets and maximise retail profitability and performance.
So why not launch your retail career and boost your employability with the Certificate of Retail?
Course Structure
Unit 1 - Plan a career in the retail industry
- Career opportunities
- Advisory services
- Education and training
- How to access information
- Evaluate interest in retail
- Retail buyers
- Optimum career preferences
- Skill development requirements
- Stages of skills development
- Current skills and knowledge
- Taking ownership of career
- Personal learning needs
- 3 steps to gaining skills
- Professional development
- Skills development
- Career progression
- Collate skills assessment
Unit 2 - Sell to the retail customer
- Product knowledge
- Customer knowledge
- Customer buying behaviour
- Customer contact
- Questioning techniques
- Listening skills
- Customer buying motives
- Sell the benefits
- Matching customer needs
- Product features and benefits
- Product use and safety
- Referring customers to senior staff
- Related legislation
- Customer objections
- Problem solving / solutions
- Closing the sale
- Purchase decisions
- Techniques for closing a sale
- Sales opportunities
- Cross selling and up selling
- Down selling
- Personal sales outcomes
- Sales targets
- Parameters
- Sales team plans
Unit 3 - Drive sales results
- Review current operations
- Factors impacting sales
- Get to know the competition
- Technology
- Social factors
- Review sales strategy
- Current sales targets
- Factors that impact sales
- Review successful approaches
- Poor leadership
- Existing customer feedback
- Questionnaires and surveys
- Focus groups
- Monitor social media
- Review websites
- Plans to drive sales
- Subjective data
- Mission / values
- Strategic plans
- Develop a plan to drive sales
- Identify potential customers
- Retain repeat business
- Retail benefits
- Stakeholder input
- Plan to grow sales
- Cross-selling and upselling
- Implement sales plan
- Monitor sales plan
- Communicate plan
- Resources to drive sales
- Promotion strategy
- Advertising
- Product strategies
- Resources
- Planned sales activities
- Support sales teams
- Targets and adjustments
- Market share
- Pricing strategy
- Setting new targets
Unit 4 - Enhance customer service experiences
- Customer needs
- Customer expectations
- Advise on products and services
- Active and passive listening
- Customer questioning
- Extras and add-ons
- Suggestive selling
- Cross-selling and add-ons
- Upselling
- Efficient service delivery
- Difficult service situations
- Recording a problem
- Resolving a problem
- Notifying management
- Offering alternatives
- Proactive compensation
- Internal feedback
- Improving service issues
- Communication techniques
- Resolving customer complaints
- Sensitivity and courtesy
- Problem solving
- Determining options
- Preventing escalation
- Provide internal feedback
- Recording complaints
- Reflecting and evaluating complaints
- Customer relationship
- Promoting repeat business
- Customer profiles
Study Hours
Estimated duration 60 Hours
Course Delivery and Start
Start anytime, self-paced and 100% Online
Assessment
Assessment will be comprised of written exercises, including short-answer questions, reflective tasks, short reports and/or projects. There are no examinations or due dates for assessment. As a result, you can complete training in your own time and at your own pace with the assistance of unlimited tutor support.
Course FAQs
Why Choose Australian Online Courses?
- Professional development that is widely recognised and respected;
- Improve your employment opportunities;
- Study online, anywhere via our elearning system;
- High-quality professional development programs written by industry experts;
- All course materials provided online – no textbooks to buy;
- Unlimited tutor support via email;
- We offer twelve (12) months’ access, with extensions available upon application (fees apply);
- Course may be tax deductible; see your tax advisor.
Are there any entry requirements or pre-requisites?
There are no entry requirements or pre-requisites for entry into this program.
How long will it take to complete this course?
The approximate study hours for this course is 60 hours. Twelve (12) months’ access, with extensions available upon application (fees apply).
Can I purchase optional printed materials?
Yes! The cost for printed materials for this course is $50 per unit. Total cost for optional printed materials is: $200.00. Printed materials are available for purchase at any time and not require to complete this course. Everything you need to complete the course is provided online via our e-learning system.
When can I start this course?
You can start within 60 minutes during business hours when you enrol and pay in full with a credit card!
Credit card: Within 60 mins during business hours.
BPAY: Within 1-2 working days.
Internet Banking: Within 1-2 working days.
Cheque/Money Order: Upon receipt of mailed cheque.
Will I receive a certificate upon completion of this course?
Yes! You will receive a Certificate of Attainment upon successful completion of your assessment.
Do I need to attend classes or undertake any work placements?
No. All courses are delivered online via our e-learning system and there are no work placement requirements in this course.
What support can I expect from Australian Online Courses?
Unlimited tutor support is available throughout your studies via email during business hours Monday to Friday. Our Administrative team are available Monday to Friday via email, live chat and telephone.
I am an international student. Can I enrol into this course?
Yes! We accept enrolments from individuals both within Australia and internationally; location is no barrier to entry into our programs.
Payment Options
Visa, Mastercard, BPAY and Direct Deposit
Career Pathways
Future growth
Strong
Unemployment
Low
- Retail Sales Assistant
- Show Room Sales Assistant
- Retail Sales Specialist
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