There are few careers as versatile as those in the retail sector. If you have a passion for sports, music, fashion or food – there’s an industry sector in retail that will offer you a rewarding and exciting career.
There are also a variety of occupations that fall under the banner of retail including buying, visual merchandising, marketing, e-commerce, and human resources. The retail sector also offers flexible work hours to suit every lifestyle.
The Certificate of Retail is an online professional development program that will provide you with the skills and knowledge required to work in the retail industry. You will also learn how to work effectively in a service environment and develop and apply product knowledge. You will also gain the selling skills required to analyse and drive sales to meet targets and maximise retail profitability and performance.
So why not launch your retail career and boost your employability with the Certificate of Retail?
Course Structure
Unit 1 - Plan a career in the retail industry
- Career opportunities
- Advisory services
- Education and training
- How to access information
- Evaluate interest in retail
- Retail buyers
- Optimum career preferences
- Skill development requirements
- Stages of skills development
- Current skills and knowledge
- Taking ownership of career
- Personal learning needs
- 3 steps to gaining skills
- Professional development
- Skills development
- Career progression
- Collate skills assessment
Unit 2 - Sell to the retail customer
- Product knowledge
- Customer knowledge
- Customer buying behaviour
- Customer contact
- Questioning techniques
- Listening skills
- Customer buying motives
- Sell the benefits
- Matching customer needs
- Product features and benefits
- Product use and safety
- Referring customers to senior staff
- Related legislation
- Customer objections
- Problem solving / solutions
- Closing the sale
- Purchase decisions
- Techniques for closing a sale
- Sales opportunities
- Cross selling and up selling
- Down selling
- Personal sales outcomes
- Sales targets
- Parameters
- Sales team plans
Unit 3 - Drive sales results
- Review current operations
- Factors impacting sales
- Get to know the competition
- Technology
- Social factors
- Review sales strategy
- Current sales targets
- Factors that impact sales
- Review successful approaches
- Poor leadership
- Existing customer feedback
- Questionnaires and surveys
- Focus groups
- Monitor social media
- Review websites
- Plans to drive sales
- Subjective data
- Mission / values
- Strategic plans
- Develop a plan to drive sales
- Identify potential customers
- Retain repeat business
- Retail benefits
- Stakeholder input
- Plan to grow sales
- Cross-selling and upselling
- Implement sales plan
- Monitor sales plan
- Communicate plan
- Resources to drive sales
- Promotion strategy
- Advertising
- Product strategies
- Resources
- Planned sales activities
- Support sales teams
- Targets and adjustments
- Market share
- Pricing strategy
- Setting new targets
Unit 4 - Enhance customer service experiences
- Customer needs
- Customer expectations
- Advise on products and services
- Active and passive listening
- Customer questioning
- Extras and add-ons
- Suggestive selling
- Cross-selling and add-ons
- Upselling
- Efficient service delivery
- Difficult service situations
- Recording a problem
- Resolving a problem
- Notifying management
- Offering alternatives
- Proactive compensation
- Internal feedback
- Improving service issues
- Communication techniques
- Resolving customer complaints
- Sensitivity and courtesy
- Problem solving
- Determining options
- Preventing escalation
- Provide internal feedback
- Recording complaints
- Reflecting and evaluating complaints
- Customer relationship
- Promoting repeat business
- Customer profiles
Assessment
Assessment Information
When you study with Australian Online Courses, you will be assessed using a competency-based training method.
Competency-based training focuses on the achievement of skills and knowledge against set criteria to meet industry-standard and is not benchmarked against other students’ work.
In this course, the assessment will be comprised of written assignments and exercises, which may include short answer questions, reports, essays, research projects and reflective tasks.
If you do not achieve a competency result on your first attempt, you have two more attempts to pass your assessment. So, you have three attempts in total to obtain a competency result.
In this way, you can complete your course in your own time and at your own pace with the assistance of unlimited tutor support.
Course FAQs
Why Choose Australian Online Courses?
- Professional development that is widely recognised and respected;
- Improve your employment opportunities;
- Study online, anywhere via our elearning system;
- High-quality professional development programs written by industry experts;
- No entry requirements;
- All course materials provided online – no textbooks to buy;
- Unlimited tutor support;
- Easy to understand course content;
- Twelve (12) months’ access, with extensions available upon application (fees apply);
- Certificate of Attainment/Completion issued for your CV (hard copy provided); and
- Course may be tax deductible; see your tax advisor.
How long will it take to complete this course?
The approximate study hours for this course is 60 hours. Twelve (12) months’ access, with extensions available upon application (fees apply).
Can I purchase optional printed materials?
Yes! The cost for printed materials for this course is $50 per unit. Total cost for optional printed materials is: $200.00. Printed materials are optional and not required to complete the course. Everything you need to complete the course is provided online via our e-learning system.
When can I start this course?
You can start within 60 minutes during business hours when you enrol and pay in full with a credit card!
Credit card: Within 60 mins during business hours.
BPAY: Within 1-2 working days.
Internet Banking: Within 1-2 working days.
Cheque/Money Order: Upon receipt of mailed cheque.
Will I receive a certificate upon completion of this course?
Yes! You will receive a Certificate of Attainment upon successful completion of your assessment.
Do I need to attend classes or undertake any work placements?
No. All courses are delivered online via our e-learning system and there are no work placement requirements in this course.
What support can I expect from Australian Online Courses?
Unlimited tutor support is available throughout your studies via email during business hours Monday to Friday. Our Administrative team are available Monday to Friday via email, live chat and telephone.
I am an international student. Can I enrol into this course?
Yes! We accept enrolments from individuals both within Australia and internationally; location is no barrier to entry into our programs.
Career Pathways
Future growth
Strong
Unemployment
Low
- Retail Sales Assistant
- Show Room Sales Assistant
- Retail Sales Specialist
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